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April 24, 2013

It’s NOT All About You, It’s About the Company You Keep

Books written by friends are always the most interesting and Michelle Bailey shares her most valuable business ideas in her new book - It's NOT all about you, it's about the company you keep.

What a great title and Michelle's book seems to be channeling other great experts. Just last week, I was fortunate enough to host an event with Warren Buffett's team who buy companies in Canada. They are part of MiTek. They sold the majority of their company to Warren Buffett and have grown their business tremendously ever since. It helped to have the Berkshire Hathaway name but it was more than that. Exactly as Michelle has written, it is about the people you have around you.
Interesting enough, David Simpson, the professor from Ivey who ran the event commented on MiTek and their obvious positive attitude. He would agree with Michele Bailey too, as he said, "I tell my MBA students, surround your self with great people. Make sure they make the room light up when they walk in, not light up when they walk out."

So get inspired and get Michelle's book - here are the details:
Oakville’s 2010 Entrepreneur of the Year has packed her first book with learnings from her challenging journey on her quest to achieve meaningful success as an entrepreneur and business owner.
Michele Bailey, President and CEO of Oakville-based Blazing THE Agency, has now authored her first book:  It’s NOT All About You, It’s About the Company You Keep
Michele’s story inspires all who hear it, because it is told from the heart and is of a journey filled with challenges, heartaches and celebrations.  From the brink of disaster to the thriving business enterprise Blazing THE Agency is today, Michele openly and willingly shares her secrets to success and the mistakes that have made her wise.
Topics range from Building Amazing Teams, Cultivating a Strong Support Network, Leadership, Strategic Client and Supplier Relationships, to Attracting and Retaining Talent.  And while budding entrepreneurs will find the information and stories within the book to be particularly relevant, business professionals of all levels will find valuable lessons and nuggets of expert advice in every chapter.
 In a world where employee turnover is high and talented resources are not easy to retain, how is it that Blazing manages to keep its Team members for such a long time and so highly motivated?  Well, you’ll have to read the book to find out. 
 My job every day is to make sure I provide the energy, vitality and support
 my team needs to excel in their jobs,” states Michele.
 The book, containing the Workbook, will be available at for $24.99 and electronically for $19.99 as of April 26, 2013.  In keeping with Michele’s strong belief in “paying it forward” and in the spirit of “giving back”, a percentage of every book sold will benefit The OakvilleHospitalFoundationaswellas Partners for Haitian Children (PHC) – a signature charity supported by the company.

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About Blazing THE Agency….
Blazing THE Agency is an Integrated Marketing Communications firm that through its 18 years in business has delivered results oriented programs in the areas of Trade and Consumer Promotions, Branding and Strategic Corporate Communications, as well as Business to Business Marketing. Blazing’s has achieved excellence by providing our clients with a full range of services -  strategic planning, brand development, traditional and digital web design, video production and mobile campaigns which has allowed us to take ownership of the entire project life cycle delivering on the brand and business objectives of our clients across North America.
About the author Michele Bailey….
Founder, President and CEO of Blazing Design Inc., Michele is also an engaging, dynamic professional speaker, able to address a wide variety of topics. Michele’s experiences in negotiating a solid financial footing, making sound investment decisions, creating and mining a strong business network, maintaining a talented employee base and managing ongoing positive forward momentum are the keys to her success.
Michele’s accomplishments and credentials are many…
  • Founding member of Women Presidents’ Organization (WPO) in Canada
       Member of WEConnect Canada and its first Women-Certified Business in Canada
       Winner of Oakville’s 2010 Entrepreneur of the Year Award, selected by the Oakville
Awards for Business Excellence
       2012 Winner of The International Alliance for Women (TIAW) World of Difference
100  Award – Entrepreneurial Category, for contributions to the economic
empowerment of women (
       Chair of the Marketing Committee for The Oakville Hospital Foundation (OHF), whose mandate is to support not only the existing Oakville Trafalgar Memorial Hospital but to contribute to the required millions needed to equip the new regional hospital now under construction in Oakville, Ontario (
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