Currently, one way that was created to allow the average joe to invest with minimal knowledge is by going into your bank and selecting mutual funds. They show up on your bank app and give a pretty reasonable return.
Using the TFSA account, the average person could also invest into a startup but maybe (probably) lose their investment as the risk is so high at such an early stage.
So although we do have some democratization of the investment opportunities, the Canadian retail banks do offer their mutual funds which are a great start, the fees are hidden and do take a significant chunk of the returns.
We will come back to mutual funds and other investments where you can get started. In the meantime, one of my favourite motivational coaches, Tony Robbins, has put out a book on Money. In it, one his themes was about - surprise - democratizing investments. I liked his message:
Think about the four main elements that impact our quality of life: our relationships, emotions, health, and money. The most difficult one for many people to manage—and a frequent source of widespread confusion and anxiety—is the money.
2015 is the year that will change.
The One Big Idea for 2015 is the democratization of financial services, which means that for the first time, everyone will have access to the unbiased advice and education they need to make confident, informed decisions about money and investing. Everyone will be able to find knowledge, tools and insights to help them achieve their financial goals.
The current financial system is opaque, complex, and designed to enrich and reward those on the inside. Average investors are so in the dark when it comes to the system that most don’t know just how much they don’t know.
For example: how is your financial advisor compensated? Do they have a legal duty to put your interests first, or are they primarily paid to distribute products? If you’re like most people, you don’t know.