Jacoline Loewen, Business Development for Wealth Management |
Forrbes magazine had a good article asking the question:
What is wealth management?
Wealth management is very straightforward. From the affluent individual’s
perspective, wealth management is simply the science of solving/enhancing his
or her financial situation. From the financial advisor’s perspective, wealth
management is the ability of an advisor or advisory team to deliver a full
range of financial services and products to an affluent client in a
consultative way.
Specialized expertise
Theoretically,
a wealth manager can provide every single financial product in existence.
In reality most wealth managers specialize in services and products they have experienced. This is where a large wealth manager will be able to offer a more diverse service and be able to call in the expert teams around the different products sch as hedge funds, ETFs or structured products or PPNs.
It all starts with you
A
further defining quality of wealth management is that it is delivered in a
consultative manner. By being consultative, wealth managers are truly
client-centered. A good wealth manager meets a client without any
presupposition about what financial products or services are appropriate for
that affluent individual.
While
it is common for a wealthy individual to be sitting with a wealth manager to
address a particular need (investment management, say), the consultative wealth
manager’s overriding objective is to understand the person and find out what’s
important and why. Then the wealth manager is able to bring in the appropriate
experts and provide the appropriate financial products.
You can follow Jacoline Loewen on Twitter: @jacolineloewen